We work closely with local businesses who are passionate about making a real difference in the Westminster community. The type of support offered ranges from team fundraising and financial contributions to our annual Brighter Futures Fund, to free space and specialist services for youth organisations.
Employers can also create valuable career opportunities for Westminster’s young people, to ensure doors into the world of work are open to all.
– Brian Bickell, CEO of Shaftesbury PLC / YWF Chair of Trustees
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These businesses have collectively committed over £500,000 to fund local youth projects over the next three years:
The Aziz Foundation | Berkeley Estate Asset Management | British Land | Capco | Capital Arches Group | Derwent London | Eyre Estate | FM Conway | GPE | Grosvenor | The Howard de Walden Estate | Landsec | The Mercers’ Company | Shaftesbury Capital PLC | Veolia
Read more about some examples of brilliant businesses from a range of sectors who have supported YWF’s work and invested in brighter futures for young people in Westminster.
Total Media are a global behavioural planning and media buying agency. Through their commitment to working with the Westminster community, they have impacted all areas of our work, and our partnership won Best Charitable Social Responsibility Initiative at the UK Company Culture Awards 2022.
We have been the chosen charity partner for Total Media’s Outreach programme since 2018. Alongside regular fundraising initiatives and training opportunities for YWF Members, our award-winning partnership has directly influenced our work and its impact in the borough.
In February 2020, we worked with them to run an art auction under the Westminster Art Collective, raising £19,000 for the YWF community, which helped establish a new local outreach programme to introduce young people to youth clubs and services.
Total Media were a key partner for our We Are Together Campaign, which collaborated with street artist STIK on work for the Piccadilly Lights. This won Best Collaborative Campaign During Covid-19 at the Drum Out Of Home Awards.
Their Behave team co-created our consultation process using a behavioural science approach to asses the impact of serious youth violence. This culminated in a report which has shaped our ongoing Helping Hands Programme.
Total Media also secured £10,000 of free advertising space on Sky’s On Demand platform to promote the Our City website and help connect families with free projects in summer 2021.
“Our partnership with YWF continues to grow stronger and I can’t wait to see where the next few months and years take us. I’m proud to work for a company with such strong values and a sense of community.”
Lemeece Page-Shepherd, Business Director
Landsec is the largest commercial property development and investment company in the United Kingdom. Based in Westminster, Landsec first joined YWF as a Founding Partner in 2017 and have continued to invest in and support our work ever since.
Landsec have supported Westminster’s youth sector through funding towards our Small Grants programme and the Brighter Futures Fund. This partnership has been further strengthened through their commitment to be a Growth Partner for the charity over the next five years.
On a strategic level, we were joined by Clive Johnson, former Head of Health and Safety at Landsec, as a Trustee, serving from 2017 until 2019. Ben Anderson (Social Sustainability Manager) also chaired our grants panel in 2021.
The company continues to offer free space for board meetings and events at their offices in Westminster, and have contributed to the Mastering My Future employability programme with speakers, space and opportunities for young people. Landsec have also provided direct support to YWF Members, including Cardinal Hume Centre.
In 2020, Landec supported YWF to showcase our We are Together campaign on their Piccadilly Lights, to fundraise for youth services during the Covid-19 pandemic.
“We look forward to continuing our support of YWF as a growth partner, alongside industry colleagues through the Westminster Property Association where we can all work to create a more diverse property sector.”
Marcus Geddes, Managing Director - Central London
Capital Arches Group is a franchise of 30 McDonald’s restaurants across Central London. They were a founding partner for the Foundation in 2017, and continue to support our work.
Alongside donations towards our Brighter Futures Fund, Carolina Costa (Head of Operations Support) has sat on our grants panel to help the decision-making process for funding local youth projects.
As our leading partner in hospitality, Claude Abi-Gerges (Managing Director) was a keynote speaker at YWF’s launch event at Madame Tussaud’s in 2018.
Capital Arches Group have worked with us to promote their apprenticeship opportunities for young people and career pathways management roles. This has formed part of the Mastering My Future programme with insight days and employability visits to youth clubs.
These visits have included an off-site trip for YWF Member Caxton Youth Organisation, a specialist provision for young people with disabilities.
“As one of the very first businesses to partner with the Young Westminster Foundation back in 2017, CAG is very proud to contribute to and to be part of the great work the foundation does to support young people across the borough.”
Carolina Costa, Head of Operations Support
Addison Lee is London’s largest same-day courier and private cab hire service, and have supported young people in Westminster by hosting cohorts on the Mastering My Future programme.
Addison Lee first partnered with the Mastering My Future youth employability programme in February 2020. Running a 4-day experience at their offices, young people were invited to experience different departments and to do practice pitches to the marketing department around development of a new app.
In April 2022, they hosted twenty more young people from Westminster spent the day at their head offices, taking part in interactive business activities.
“London is the heartbeat of Addison Lee so when YWF highlighted the fantastic work they do in the London community for young people, we jumped at the chance to start a partnership with them.”
Rachel Mahoney, Senior HR Business Partner
Dragon Rouge is a global, independent, graphic design, branding and packaging agency with London offices located in Paddington. They supported St Andrew’s Club in a major rebranding project.
In early 2021, Young Westminster Foundation worked with St Andrew’s Club to develop a creative brief to help design a new approach for the branding and identity of the world’s oldest youth club.
YWF facilitated a partnership with Dragon Rouge in May 2021. Following a thorough process of research, interviews, narrative and refinement, the final new identity created by Dragon Rouge – completely pro bono – was signed off in June 2022.
The new brand identity reinvigorates how the St Andrew’s Club brand appears across all its communications, better reflecting its personality and the Club’s mission of enriching young lives.
Annette Fettes, CEO of St Andrew’s Club, said:
“We are delighted to have this strong, new modern identity, which we are gradually incorporating across all the Club’s assets. Young Westminster Foundation helped us find the right creative agency – Dragon Rouge – to meet the brief, all pro bono, for which we are truly grateful.”
“Working with St Andrew’s has been hugely rewarding and a wonderful opportunity to contribute (in some small way) to the next chapter of the Club and its ongoing legacy at the heart of Westminster.”
Becky King, Creative Director
The Howard de Walden Estate is a property estate in Marylebone, owned by the Howard de Walden family. Their support for YWF has continued to increase since joining as a founding partner in 2017.
The Howard de Walden Estate partnered with us on the inception of our small grants programme in 2018 for youth organisations who are YWF Members.
They have continued to support our grant-giving annually, as a key investor for the Westminster Brighter Futures Fund.
The company hosted one of our grants panels to decide on funding, with Mark Kildea (CEO) chairing the decision-making process with our panellists of partners.
They have also offered additional financial support to YWF Members directly, including Pan intercultural Arts.
Employees from Howard de Walden Estate have further supported Westminster’s young people through the Mastering My Future programme.
“We are proud to be one of YWF’s Partners. Not only has YWF helped introduce us to relevant members who are doing great work nearby, they also helped support families facing digital exclusion through their Digital Futures programme.”
Ashley Cox, Head of Customer & Community
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